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CRM Head

Location: Pune

Job Summary

Lokmanya Multipurpose Co-operative Society is seeking an experienced and strategic-minded Head of CRM (Customer Relationship Management) to join our team at the Head Office in Pune. The Head of CRM will be responsible for developing and implementing effective customer relationship programs and strategies to enhance customer satisfaction and loyalty. The ideal candidate should have a minimum of 5 years of experience in any industry, with expertise in CRM programs, loyalty programs, and customer engagement. A post-graduate degree in Marketing or a related field will be advantageous.


  • Develop and implement comprehensive CRM strategies and programs to build and strengthen customer relationships.
  • Create and oversee loyalty programs to enhance customer retention and drive repeat business.
  • Define and monitor key performance indicators (KPIs) to measure the effectiveness of CRM initiatives and loyalty programs.
  • Conduct market research and analyze customer data to identify customer preferences, needs, and trends.
  • Collaborate with cross-functional teams to ensure seamless integration of CRM initiatives across various departments.
  • Implement CRM software and systems to manage customer data, communication, and engagement.
  • Design and execute targeted marketing campaigns to engage and nurture customer relationships.
  • Develop and maintain customer segmentation strategies for personalized communication and offerings.
  • Monitor customer feedback and complaints, and implement strategies to address and resolve customer issues.
  • Stay updated with industry trends, best practices, and emerging technologies in CRM and customer engagement.
  • Train and mentor team members on CRM practices, systems, and customer-centric approaches.
  • Prepare regular reports and presentations on CRM performance and present findings to management.
  • Qualifications and Experience

  • Minimum 5 years of experience in a customer-centric role in any industry.
  • Strong knowledge and experience in developing and implementing CRM strategies and programs.
  • Post-graduate degree in Marketing, Business Administration, or a related field is preferred.
  • Expertise in CRM software, data management, and customer analytics.
  • Experience in designing and executing loyalty programs.
  • Strong analytical skills to interpret customer data and insights.
  • Excellent communication, interpersonal, and leadership skills.
  • Proven ability to work collaboratively with cross-functional teams.
  • Strong problem-solving abilities and attention to detail.
  • Male candidates within the age range of 30-45 will be considered for this position.
  • If you meet the above requirements and are passionate about developing and implementing effective CRM strategies, we would love to hear from you

    To apply, please send your resume and a cover letter detailing your relevant experience to resume@lokmanyasociety.org

    Our Core Values

    At Lokmanya, we believe that a career should be more than just a job; it should be a passion-driven adventure that brings out the best in you. We are not just a company; we are a community of like-minded individuals united by a common purpose: to make a meaningful impact on the world.

    At Lokmanya, our core values are the heartbeat of our culture and the driving force behind everything we do. They define who we are as a company and guide our decisions, actions, and interactions with our customers, employees, and partners.


    Every job seeker should be aware of online recruitment fraud. Fictitious job postings, fraudulent job offers, and individuals purporting to be recruiters can defraud job seekers, commit financial crimes or steal identities.

    Lokmanya Society takes this matter seriously and is actively working to reduce the likelihood of our brand being misrepresented as part of fraudulent activity. Job seekers interested in Lokmanya Society roles should know the following:

    • At no point will Lokmanya Society or anyone recruiting for Lokmanya Society ever asks for money, credit card, or bank account information to complete a job application or be considered for a job.
    • Lokmanya Society employees (including our recruitment teams) use email addresses that end in @lokmanyasociety.org
    • At no point will Lokmanya Society or anyone recruiting for Lokmanya Society ever asks for money, credit card, or bank account information to complete a job application or be considered for a job.
    • Communications you send directly to Lokmanya Society or anyone recruiting for Lokmanya Society should only go to email addresses ending in @lokmanyasociety.org

    These fraudulent job postings or “recruiters” may ask job seekers for money, banking details, or other personally identifiable information.Recruiting scams have become more sophisticated and can appear as legitimate recruitment activities of reputable companies and often use third-party websites or direct email approaches. Caution should always be shown when sharing personal information and we hope that by highlighting these developments, unsuspecting job seekers will not be duped by these scams.

    Generally, job seekers should watch out for: Incorrect domain names or email addresses: Check for misspellings of hiring companies or emails from domains that do not match the hiring company.Use of messaging services: Legitimate companies won’t conduct job interviews through messaging services like Google Hangouts, Yahoo Messenger, or Facebook Messenger. Unclear or broad job descriptions: Scammers use broad, vague job descriptions to capture a wide net of potential targets. Legitimate job ads will have a clear description of what your duties would be and will list the requirements for the job.The “dream” job offer: Extremely high compensation for a position that requires no skills or experience or job offers without any interview process… If it’s “too good to be true” it is likely fraudulent.

    Requests for financial information: Be wary of any ask for money, credit card, or bank account information to complete a job application or create eligibility for a job. Requirements to purchase training or equipment: If a company wants you to pay for training materials or equipment before it will consider you for a job, it is likely fraudulent.